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The free daily newsletter for real estate agents. We read thousands of sources a day and send only what’s worth knowing: the stories moving the market, the scripts top agents use, and an AI prompt to copy today.

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NEED TO KNOWWin the Listing

The Sales Forming in Your Zip Code That Become Everyone's Comps

You look at your seller's pocket of the market and see ordinary owners with ordinary equity, so a handful of distressed sales nearby feels like somebody else's news. The distress in this cycle is concentrated by loan type and purchase year, which means it clusters street by street, and the appraiser does not put an asterisk on a short sale.

2-minute read