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PRO TIPMarket the Listing

The One-Page Expired Mailer That Beats a Thick Package

You have been taught that winning an expired listing takes a thicker package, the multi-page marketing plan, the comps, the branded folder. The piece this company trains for the mail is the opposite of all of it, it costs a sheet of paper and a stamp, and the entire message is one sentence written at the bottom.

2-minute read