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The free daily newsletter for real estate agents. We read thousands of sources a day and send only what’s worth knowing: the stories moving the market, the scripts top agents use, and an AI prompt to copy today.

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PRO TIPScripts & Objections

How to Answer "Another Agent Would Do It for Less" Without Naming Your Fee

The reply you were taught starts with your value: the track record, the marketing plan, the reason you cost more. Across these three sources the first thing out of the mouth is a statement of agreement, a question about the other agent's plan, or no sentence at all.

3-minute read