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DID YOU KNOWBuyers

The Financing Checkbox on Zillow's Lead Form That Arrives Already Ticked

You tell buyers that requesting a tour on a portal means an agent will call them, and you leave the explanation there. On every listing where it currently appears, the financing checkbox comes pre-checked, so a buyer asking to see a house is also opting into a mortgage pitch unless they notice and untick it.

2-minute read